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Value based selling is the art of selling without selling, or selling in a way that doesn’t feel like you’re ramming your offer down someone’s throat.  It can be the make or break for your sales strategy and although there’s definitely been more talk around using value based selling in the online space recently, it’s […]

Today we’re talking about content strategy, because if there’s one thing I recommend you look at as we go into the second half of 2023, it’s whether or not your content is doing most of your selling for you. Because like it or not, it should be.  Especially if you’re truly looking to build a […]

One of the biggest challenges I see my clients face when we first start working together is creating consistent content that stands out and converts. You’re told to show up everyday, to market your business on multiple platforms and the truth is you do need to, because the benefits of content creation are huge. You […]

Today’s post is all about how to monetize your TikTok account without having to get 100,000 followers, or joining the creator fund.  For transparency, I first started my TikTok account around the beginning of 2021, but to be honest I didn’t really do much with my page at that point and only posted a few […]

Are you a digital nomad who wants to target people back in your home country on TikTok whilst you’re travelling? Or do you just have ideal clients that live outside your home country?  This blog post is going to tell you how you can influence specific countries on TikTok so your content can be seen […]